School introduces cutting-edge curriculum to match a changing industry
The School of Mass Communications is transforming its curriculum to better meet the needs of changing media industries. Major updates to the advertising, journalism and public relations sequences are scheduled to affect students beginning in fall 2008.
Curriculum changes are designed to create more tailored majors, allow students to determine their sequences and begin taking specialized MASC courses earlier in their college career. Students will enter VCU as MASC majors in the Foundation instead of being classified as “pre-majors.” After three semesters in the Foundation, students will petition for a Sequence.
The curriculum update includes a number of cutting-edge courses; updated names and descriptions, and changes in MASC collateral courses.
The most significant changes are in the advertising curriculum, which faculty members said they “blew up” and rebuilt from the ground up.
Learn more and see how the new curriculum affects students!
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